The Sloth

Client: Novartis
Product: VANRAFIA
Agency: Merkley+Partners

We’ve launched Novartis’s VANRAFIA product for patients with IgAN, using a sloth as a memorable metaphor to encourage them to act quickly before the disease progresses.

Bumps…Bumps!

Client: Verrica
Product: YCANTH
Agency: Moon Rabbit

I was part of the Verrica pitch and it was amazing to see it come to life. We leaned into a simple idea: bumps are real, just hidden right next to you, even on a night out.
YCANTH offers a new normal, where people with molluscum contagiosum can finally be free from the bumps.

Got your Baq TVC (:60)

Client: Eli Lilly and Company
Product: BAQSIMI
Agency: McCann

TVCs showing how BAQSIMI has your back during low blood sugar emergencies.

Social Posts↘

BAQSIMI ‘When to Use’ Video

Client: Eli Lilly and Company
Product: BAQSIMI
Agency: McCann

We made a product demonstration video for users to simply understand ‘When to use BAQSIMI’. Currently on air at BAQSIMI website. (Reference: https://www.baqsimi.com/when-to-use-baqsimi)

Severe Hypoglycemia University

Client: Eli Lilly and Company
Product: BAQSIMI
Agency: McCann

We created a fake institution called Severe Hypoglycemia University in order to educate HCPs about BAQSIMI. (Another degree for HCPs?)

BAQSIMI Conversation Guide Brochure

Client: Eli Lilly and Company
Product: BAQSIMI
Agency: McCann

How to Use BAQSIMI Brochure

Client: Eli Lilly and Company
Product: BAQSIMI
Agency: McCann

Trintellix CVA Brochure

Client: Takeda
Product: Trintellix
Agency: McCann

Fasenra CVA Brochure

Client: Fasenra
Agency: McCann